Rosemary Richings

A personal essay I wrote on my experiences living with Dyspraxia.

When a slow period happens, you often don’t see it coming.
Everything is going great, the money is flowing, and you’re swamped with projects. Then, without warning, your freelance project to-do-list is so empty that you can practically hear the crickets. Sound familiar?
When a slow period happens to a freelancer they often don’t see it coming.
When a slow period happens, you might be tempted to binge watch something on Netflix or hit the panic button, but that’s not necessarily the best appro...

Content Creation and Marketing Services From Internet Marketing Ninjas
We create engaging brand assets and trusted content for your site, and then market it to authoritative sites across the web. Clients also get consulting from Jim Boykin and Ann Smarty. We've been trusted since 1999. Peace and Love.
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Thinking of working with one or more freelance content marketers?
The reality is that you’ll likely have far too many freelancers to choose from.
For instance, did you know that from...

Marketing can do pretty amazing stuff for your business. But the one part of it that's not that cool is customer profiles. And that's especially true if you're starting a brand new blog from scratch.
What's a customer profile anyways?
Customer profiles are semi-fictional representations of the people you want to reach. These profiles, also known as buyer personas, include details such as:
Who you want to reach
What they do for a living
How old they are
Problems that they face daily that might...

A post I wrote for the Weebly blog on the value of testing your site's mobile friendliness before you hit the "publish" button. Includes tips on how to actually do that with the Weebly platform.

You’ve probably heard the cliché saying: “content is king.”
Although it’s true, your content also needs at least one photo to attract readers, and be successful, from an SEO perspective. Blog posts that feature high-quality, relevant photos get 94% more views.
If you’re still haven’t found the perfect photo-editing tool, google a variety of photo editing tools, get to know their features, and pay close attention to how much they cost.
Image Tools You Can Use to Help Your Blog Look its Best
Yo...

My first taste of social media came in college, where I took part in a play that used social media to encourage active interaction between the cast, crew, and the audience. We were encouraged to tweet and post to Facebook about every step of the process.
I loved it!
Though soon after, I also got a taste of the risks of an online social presence.
Early on in the rehearsal process I got an odd Twitter message from one of my classmates. Why was this classmate sending me weight loss tips? Why wer...

Also known as “why there isn’t a wrong answer to the ‘rates’ question”
I wasn’t always as transparent as I currently am about my rates.
In fact, when I first started freelancing, I adjusted my rates based on the client’s budget. This turned out to be a really bad idea.
Prospective clients thought that it was a good idea to charge low, low rates, and had short-term goals and expectations.
And that’s a bad thing because I had to spend a lot of time searching for new clients. This lead to:
Not n...

An article focusing on social media strategies for solopreneurs with a limited amount of resources.

I did the copywriting for this web page. A detailed description of the page follows. The Government and Military include Federal agencies such as Border and Immigration Security, Military Supply Chain and State or Local Agencies such as Fire Fighting services, Correctional Facilities and Identification and Licensing services.
Each agency is tasked with providing high-quality services while continuously striving to become more cost-effective and business-focused. GAO RFID’s suite of RFID solutions provide better visibility and create automation for many of the industries’ work...

Toronto local, working professional and single mother of one, Amie Reiman brings a plethora of experience to the table as it relates to doing the typical health and wellness juggling act on top of parenting and career demands. Currently, I'm the editor, content strategist, and social media consultant for this site.

Planning your higher education marketing strategies is about working around two things: the rising cost of tuition and the growing number of students applying to post-secondary institutions. Not to mention, students have a lot of options to choose from.
To compete, you need to create digital marketing campaigns that:
appeal to peoples’ emotions
create a sense of urgency.
But why exactly is this the case?
Consumers attach the same personality characteristics to brands that they do to people.
Y...

Did you know that Kijiji ads with photos get five times more views on average? Since the core objective of your Kijiji photos is to give your potential buyer the best possible sense of what the product actually looks like, it follows that if you want to create the most appealing Kijiji ad possible (think Craigslist, but Canadian) you’ll need to upload the highest quality photo possible.
The fabulous BeFunky Photo Editor will bring the quality of your Kijiji ad photos up a couple notches so th...

Social media’s importance in the food and beverage industry is increasing. Why is that the case?
It’s about people’s principles as a consumer rather than storytelling.
This creates a need for food and beverage professionals to use social media platforms to directly address consumers’ problems, rather than guessing what their struggles actually are.
It also creates a need for brands to avoid using social media for pushy sales pitches about how “great” their product is.
But why is that the case...

I know how important good sleep is, and it’s a conscious choice I make every night.
I set out to create the softest, most comfortable sheets that are made of 100% organic cotton. They are delightful to sleep on, with no compromises — they are safe for the environment, for you, and for your loved ones. Our sheets make me look forward to getting into bed (not only because I’m tired after a long day).
A million things get in the way of good sleep. With White Terry, my hope is that you will take ...